A cookie is a small piece of data sent from a website and stored in your web browser on your computer, mobile or other handheld device, while you are browsing a website. Cookies may be used to store your passwords and user ID’s, preferences of start pages, ordering status on a website, personalisation or website tracking (eg targeted marketing). The information stored in a cookie may later be read from your browser in order to –among other functions- deliver a page tailored to you or to automatically log in. Personal information can only be stored in a cookie if you yourself have provided the website that places the cookie with that personal information.
Cookies allow you to make full use of the online shopping and personalized features available on this website. Cookies also help us to provide you with the best shopping experience possible by giving us information which we use to improve the usability and the performance of this website. Furthermore, we use tracking pixels in our email newsletters to track clicks back to our website.
- for technical purposes essential for the operation of this Website, such as keeping track of your current shopping session and enabling you to proceed to checkout and pay for products
- to distinguish you from other users of this Website, so we can personalize your shopping experience by making this Website and the advertising displayed on it more relevant to your interests and so we can remember choices you make (such as your user name, language or the country you are in) when you return to visit this Website;
- to collect statistical information about the number of visitors that use our Website through the link in our e-mail newsletters, and to measure the success of our newsletters;
- to collect statistical information about how visitors use this Website, so we can improve the way this Website works and measure the success of contests and campaigns;
- to enable us to fulfill our contractual obligations to third parties, for example to pay an advertising partner if you have made a purchase on this Website by following a link from their Website; and
- to make relevant offers to you outside of our Website.
How to change your cookie settings and withdraw your consent
However, if you do this, it may happen that you will be unable to make use of all options on our website. You may also adjust your browser in such a way that you will be notified if a cookie is placed on your computer. Please bear in mind that certain cookies are needed for the website to be able to run.
Cookies used on this website
- Cookies on this website that do not require approval
Cookies that are essential, also known as ‘strictly necessary’ cookies, enable features without which you would not be able to use the website as intended. They are only saved on your computer while you are actually browsing the website.
- Cookies on this website that require consent
Cookies which, in strictly legal terms, are not absolutely essential in order to use this website, do nevertheless fulfil important functions. Without these cookies, features that enable our website to be used easily will no longer be available. Settings you make, such as language choices, will no longer be saved, so you will be asked about them every time you change pages. As well as that, we will no longer have a way of presenting offers and other relevant communications to you that are tailored to you personally.
Categories of Cookies used on this website
Strictly necessary cookies
These cookies are essential for the operation of the website and are used by G-Star for technical purposes such as keeping track of your current shopping session and enabling you to proceed to checkout and pay for products. These cookies are session cookies, which typically store information in the form of a session and they are stored in temporary memory and are erased when you close the web browser.
These cookies gather information about how a website is used. They are used by G-Star to collect statistical information about the number of visitors that use the website through the link in the email newsletters, to measure the success of the newsletters; to collect statistical information about how visitors use this website in order to improve the way the website works and measure the success of competitions and campaigns. These cookies are used exclusively to improve the performance of the website, and with it the user experience. These cookies are persistent cookies and they are stored on your hard drive until they expire or until you delete them.
These cookies enable a website to save information which has already been entered (such as user names, languages choices, and your location), so that it can offer you improved and more personalised functions. They are used by G-Star to distinguish you from other users of the website, so G-Star can personalize your shopping experience by making this website and the advertising displayed on it more relevant to your interests and can remember choices you make (such as your user name, language or the country you are in) when you return to visit this website. These cookies are persistent cookies and they are stored on your hard drive until they expire or until you delete them.
Marketing and Retargeting cookies
First and Third party cookies
Both session cookies and persistent cookies are used by G-Star and third parties on this website.
Cookies placed by G-Star are called first party cookies and are used for various purposes (as set out in our detailed cookie overview) for example to remember the username and to remember the items in a basket. Cookies placed by G-Star are stored for the period as mentioned in our detailed cookie here or until you delete them. Cookies placed by a different party than G-Star, are called third party cookies. These cookies may “follow” you through various websites and for a longer period of time, but they do not collect personal data from which the third party would be able to identify you, the individual customer. The third parties placing these cookies may be suppliers who partner with us to deliver our website, companies that participate with us in affiliate marketing programs and other third parties.
Social media plugins
To increase the protection of your data while visiting our website, social media plugins are integrated into our site by the so called “two click solution”. Such integration ensures that by accessing the website containing social media plugins no connection to the social media provider servers is established. A connection will not be established until you activate the social media plugin and give your consent for the transfer of data. The content of the social media plugin will be transferred directly to your browser and embedded in the website. By embedding the social media plugin social media providers receive information which of our sites you have accessed even if you do not have a profile with the social media provider and you are not logged in. This information will be directly transferred to servers of the social media providers, which are often located in the USA and stored there. If you interact with the social media plugins, for example to click the “like” button the respective information will be directly sent to asocial media provider server and stored there. The information is furthermore published in social media and will be shown to your contacts.
Visual Web Optimizer
Google Analytics (Website Analysis)
We have entered into a data processing agreement with Google, which will act as ‘data processor’ on our behalf. We have supplemented the code on our website with the functionality to ensure that IP addresses are collected on an anonymous basis. You can object to the tracking with Google Analytics as described above, by clicking the button "Disable Google tracking" at the bottom of this page. A cookie will be set which will disable the future collection of data when you visit the website (so called opt-out cookie). You can also prevent the storage of cookies by respective settings in your browser software as described above; please note that you may then not be able to use all functions of our website to their full extent.
You can also prevent the Google tracking described above by downloading and installing the browser extension (plugin) available at: https://tools.google.com/dlpage/gaoptout?hl=es
Further information concerning data protection at Google Analytics is available at Google’s data protection notice under “Google Analytics Cookies”: https://tools.google.com/dlpage/gaoptout?hl=es
Our Website also includes the DoubleClick remarketing pixel, a program code that triggers a cookie, provided by Google. Through the DoubleClick remarketing pixel, Google collects the information that you have visited our Website and were interested in certain offers. If you then see advertisements on other websites belonging to the Google network, the pixel allows us to present you with our targeted advertisements (so called “remarketing”). In addition, Google uses the information to present you with interest-based advertisements which take into account the product and information fields which you may have previously visited on our Website.
You can opt-out from this data being used to send you interest-based ads by deactivating the DoubleClick cookies. To deactivate the DoubleClick cookie, please visit https://www.google.de/settings/ads/onweb#display_optout or you can deactivate the DoubleClick cookies at the NAI’s deactivation site (Network Advertising Initiative) at http://www.networkadvertising.org/managing/opt_out.asp.
DoubleClick Floodlight tags
Our Website also uses a service provided by Criteo SA to place ads on our Website and other third party websites that you may visit.
These ads are displayed based on information that is stored in cookies which Criteo places on your computer. These cookies may include information about your visit to our Website, but Criteo will not attribute the information it collects to you personally. G-Star or Criteo will not merge this information with your Personal Data and will not disclose any of your Personal Data to any third party. You can deactivate Criteo cookies by visiting http://www.criteo.com/privacy and following the steps under “User Choices.” When you deactivate Criteo cookies, an opt-out cookie will be placed in your web browser that tells Criteo to cease data collection from you browser and will prevent the delivery of ads.
This Website allows Facebook to place pixels on our Website. Through these pixels, Facebook may track members’ activities on our Website to offer more relevant ads based on members’ online behavior. You can prevent Facebook from using information about your online activity for the purpose of showing you ads by changing your ad settings at https://www.facebook.com/help/568137493302217.
This Website uses Microsoft’s Bing Ads to track activity on our Website using cookies. By navigating to our Website, Bing may track the pages you visited before coming to our Website and may record your interactions with our Website. Bing Ads then uses this information to serve you with relevant ads. Bing gathers this information anonymously and will not use this information to identify you. You can disable Bing ads or change your ad settings at https://choice.microsoft.com/en-US/opt-out.
NewRelic (Performance measurement)
We use a service of New Relic, Inc.,188 Spear Street, Suite 1200, San Francisco, CA 94105, USA in order to measure and monitor the technical performance of our website, i.e. for example to determine whether our website is accessible and how fast a specific site is displayed.
In addition, we collect application data for statistical purposes via New Relic, for example browser type and operating system of visitors. For this purpose we may store cookies on your device.
For details about the data use in the context of New Relic, please see the data protection notice of New Relic under „Information Related to Data Collected for our Clients“ at https://newrelic.com/privacy. We do not collect, process or use personal data through New Relic. If you want to prevent that we take into account your visit within our analytics, please deactivate cookies in your browser. Please note that you may then not be able to use all functions of our website to their full extent.
On our websites we use an artefact tracking tool, a cookie product of Artefact Germany GmbH, Philosophenweg 21, 47051 Duisburg, Germany (called "Artefact" in following). With this tool user data is collected and processed for marketing and optimization purposes. These data are used to create pseudonymized user profiles. The web server of Artefact stores the following information about each visitor of our websites: name of your internet service provider (ISP), the website from which he visits us, other websites he visits along with the date and time spent on each of them. The collected data does not contain your name, address or your e-mail address.
You can prevent the use of Artefact Tracking via the cookie settings of your browser. Be advised, however, that in this case not all features of this website may be fully usable.
As an alternative to the browser settings, especially if you visit our website via browsers on mobile devices, you can prevent the collection of data by Artefact by clicking on the link https://artefact.com/de/opting-out-of-cookies. An opt-out cookie will be installed which prevents the future collection of your data when you visit our website. The opt-out cookie is only valid in the browser, through which you make the opt-out request and is stored on your device. If you delete the cookies in this browser, you must install the opt-out cookie again.