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NEO RAW - A New Chapter in Raw Denim

Women’s NEO RAW by G-STAR introduces a new approach to raw denim. Developed with an exclusive treatment, NEO RAW keeps the deep indigo tone of raw denim intact wash after wash. Traditional raw denim gradually loses color through washing. Women’s NEO RAW is engineered to preserve its bold, unwashed look. The denim softens from the first wear and gradually shapes to your body. Over time, subtle abrasions appear through natural movement, creating the personalized wear pattern associated with raw denim without the stiffness or shrinkage.

Engineered for Movement and Structure

Women’s NEO RAW denim keeps the strong raw character while supporting everyday wear. The collection is available in superstretch, comfort stretch, and rigid constructions, giving different levels of flexibility depending on the fit and style, with each piece certified at the highest standard of sustainability (C2C Gold).

Styling Women’s NEO RAW Jeans

Wear women’s NEO RAW jeans with a women’s t-shirt or combine them with a women’s top for everyday outfits.For layered looks, add a women’s knit or finish the outfit with an overshirt. You can also explore more heritage constructions in our women's selvedge denim range or browse the full collection of women's jeans.